Brighter

Futures

The empowerment and providing equality for female producers and microentrepreneurs, to create a holistic transformation, advancing women & girls

The Brighter Futures project focuses on the Framework of Empowerment and equality for female producers and microentrepreneurs to create a holistic breakthrough for women and girls, to build women’s agency and to change the relationships between women and men, and between market players to transform its structures, including its social norms.

Brighter Futures is an initiative developed by CARE in partnership with Cargill and USAID, and it aims to increase economic security (including income, decision-making skills, and access to resources) and enable a safe and equitable work environment for 250 female microentrepreneurs and producers from peri-urban areas in the townships of Chimaltenango and Quetzaltenango. The project seeks to have an impact on the means of subsistence of their households through their low-scale small businesses, or their small informal undertakings of either individual or collective products —such as pig breeding, birds, dairy, grains, and vegetables.

Direct reach

250

Women trained on topics related to personal and economic empowerment.

Direct reach

30

Men and children participating in trainings on new masculinities.

Indirect reach

1500

Participants

Strategies:

To expand networks to increase financing opportunities and to reinforce their market connections.

To build agency and develop their capacity to address harmful social norms and the lack of knowledge affecting women and girls.

To involve men and children when addressing harmful social norms that constitute a barrier to the economic empowerment of women and girls.

Strategic partnerships:

  • The Ministry of Agriculture, Livestock, and Food (MAGA).
  • The Ministry of Economy (MINECO).
  • The Ministry of Labor (MINTRAB).
  • The Secretariat of Food and Nutritional Security (SESAN).
  • The Secretariat of Social Works of the President’s Wife (SOSEP). 
  • Academy.
  • Municipalities. 
  • Community leaders.
  • CARITAS.
  • INTECAP.
  • Local organizations.

Areas covered: